I wanted to share this Cheerios Ad because of its refreshing image of fatherhood. The whole cliché of the idiot-dad-that-can’t-do-anything-right-but-we-pity-him-and-laugh-anyway is getting really old. Fatherhood isn’t for idiots, it’s for heroes. Dads deserve our respect.

In fact, in my humble opinion, the James-Bond-Playboy-I-Live-Completely-For-Myself-And-Am-Superficial are the idiots. Unfortunately, usually the images we get show the opposite reality.

Again, just to be clear, a life of loving sacrifice isn’t only intelligent and competent (and full of joy); it’s manly. Anyone who say’s otherwise is an idiot.

https://www.youtube.com/watch?v=vmuqm1d8HAQ

Just to give you an idea, this is a typical example of the “Idiot Dad” trend: